The PBF ethos: Eat Great, Feel Great
At Poulet Bonne Femme, Eat Great, Feel Great is not a trend line or a January reset. It is our everyday way of thinking about food, community, and how we want people to feel when they leave our shops or sit down to a meal made from what we do.
Good food should nourish you, satisfy you, and make life easier, not heavier. It should taste incredible, feel comforting, and quietly support your health without ever feeling restrictive or worthy. That balance has always been at the heart of what we cook.
As we step into 2026, we are renewing our commitment to this ethos in a deeper, more intentional way.
What Eat Great, Feel Great means to us
It starts with ingredients we trust. Free-range chicken cooked in small batches. Thoughtfully made salads, sides and sauces. Artisan groceries are chosen because they are delicious and nourishing by nature. This is food that feels generous, honest and full of flavour.
We believe eating well is not about perfection. It is about rhythm, about seasonality, and about knowing you can rely on food that is made properly, tastes great, and leaves you feeling good afterwards. Whether that is a rotisserie chicken meal on a busy weeknight, a sandwich grabbed between meetings, or something special shared around the table at a large family celebration.
This is food you can feel good about eating and good about serving.
Health, without the preachiness
Healthy eating does not need to shout. It can be calm, warm and quietly confident.
In 2026, we are continuing to focus on food that supports energy, balance and wellbeing while still delivering comfort and joy. You will see more thoughtful options across our menus and grocery shelves, always rooted in flavour and quality rather than rules.
We are interested in how people really live and eat, not idealised versions of it. Our role is to make good choices easier and more enjoyable, not to complicate them.
The Neighbourhood Club, so much more to come!
Community has always been part of Poulet Bonne Femme, and in 2026, our Neighbourhood Club will become an even bigger part of that story.
The Neighbourhood Club is about slowing down, sharing knowledge, and bringing people together around food. Over the year ahead, you can expect intimate events, talks and tastings focused on food, health and everyday wellbeing. We’re aiming for relaxed evenings, motivational mornings, engaging conversations and a sense of belonging as our way of saying thank you to the people who support us, and of creating space for connection in a busy world. Join us here!
The Eat Great, Feel Great Promise
Eat Great, Feel Great is our promise to keep doing what we do best, and to do it with care.
We will continue to cook food that feels generous and grounding. We will continue to champion quality ingredients and thoughtful sourcing. And we will continue to evolve in ways that support how people want to eat and live now.
Thank you for being part of our neighbourhood. We are so excited for what is ahead in 2026, and we look forward to sharing it with you, one great meal at a time!